Christmas scams: how to buy gifts safely and spot a fake seller
A gift bargain in a social media advert. A seller who wants a bank transfer. A parcel text while you’re waiting for presents. A friend asking for gift cards. Christmas scams copy the way we shop in December. Paste a link or message below to see where it really goes before you pay or tap.
By Avinash Jetwani · Updated 9 November 2026 · 4 min read
Check a link nowQuick answer
How do I avoid Christmas shopping scams?
Buy from shops you know, or marketplaces that take the payment for you, and be wary of gift bargains in social media adverts and posts. Paste a seller’s or advert’s link into Peekray to see where it really goes, whether it’s on public phishing and malware lists and whether the site was registered in the last 30 days. Never pay a stranger by bank transfer or with gift cards, and pay by credit card where you can. Expect fake parcel texts in December: check a delivery in the shop’s or courier’s own app or website, not through a link in a text.
Check one now
Paste the link or message
Paste a gift advert’s link, a seller’s message or a parcel text. Peekray shows where each link really goes, flags sites registered in the last 30 days and addresses pretending to be a big name such as PayPal, Royal Mail or a bank, and gives a clear answer such as Safe, Check first or Scam.
A clean result means no warning signs, not that a seller is honest. Never pay someone you don’t know by bank transfer.
Got a QR code?
Check it before you open it. The code is read in your browser, and only a web address in it is sent for checking.
Spot it
Four Christmas scams to watch for
01
Gift bargains in adverts
This year’s must-have toy or gadget at a low price, in an advert or post on social media, often with AI-made pictures. The shop behind it may not exist.
Check a shop02
Sellers on Facebook and marketplaces
A private seller with just what you want, who asks for a bank transfer or a deposit and then stops replying. TSB says Facebook was involved in 65% of its customers’ purchase fraud cases so far in 2026.
03
Parcel texts
Texts saying a parcel couldn’t be delivered, asking you to pay a small fee or confirm your address through a link, sent while you’re waiting for presents.
Parcel texts04
Gift card requests
A message from a “friend”, a “boss” or a company asking you to buy gift cards and send the codes. Gift cards are easy to buy, hard to trace and quickly spent, so the money is hard to get back.
WhatsApp scams
In numbers
Why it’s worth two minutes
60%
more purchase scam reports for Christmas-related items from Lloyds Bank customers, December 2024 to November 2025, than in the 12 months before.
Lloyds Bank, December 2025 (opens in a new tab)65%
of TSB customers’ purchase fraud cases so far in 2026 involved Facebook, where the platform was recorded.
TSB, November 2026 (opens in a new tab)74%
of 2,000 UK adults in a Santander survey couldn’t tell that an AI-made social media advert for a popular Christmas gift was fake.
Santander, November 2025 (opens in a new tab)
Before you pay
Five ways to shop safely this Christmas
- 1
Buy from shops you know
Or from marketplaces that take the payment for you. Be wary of bargains in social media adverts, however real the pictures look.
How to check a shop - 2
Never pay a stranger by bank transfer
A private seller who wants a bank transfer, or a deposit to hold an item, is a warning sign: that money is very hard to get back. Pay through the marketplace’s own checkout where it has one.
- 3
Check deliveries in the app
Waiting for presents? Check a parcel in the shop’s or courier’s own app or website, not through a link in a text.
- 4
Check gift card requests another way
If a friend, a colleague or a company asks you to buy gift cards and send the codes, call them on a number you already have before you do anything.
- 5
Pay by credit card
For a single item costing more than £100 and up to £30,000, Section 75 lets you claim from the card company if the goods never arrive.
Paid already?
Already paid a seller you’re unsure about?
- 1
Call your bank now on the number on the back of your card. In the UK you can also dial 159 to reach your bank safely.
- 2
Paid with gift cards? Contact the company that issued them straight away too: it may be able to block the card.
- 3
If what you paid for never came, ask your card company about Section 75 or chargeback, or open a PayPal dispute.
- 4
Report it (see below), and keep screenshots of the advert, the messages and the payment.
Report it
Where to report it
In the UK
- A fake shop website
- Report it to the National Cyber Security Centre, which investigates scam websites.
- A scam text with the link
- Forward it to 7726. It’s free.
- A scam email with the link
- Forward it to report@phishing.gov.uk.
- A scam advert
- Report it to the Advertising Standards Authority.
- Lost money
- Tell your bank, then report it to Report Fraud at reportfraud.police.uk or on 0300 123 2040 (England, Wales and Northern Ireland). In Scotland, call Police Scotland on 101.
Let Peekray do it
Check the next gift link before you pay.
FAQ
Common questions
Is it safe to buy Christmas presents on Facebook Marketplace?
It can be, but take care: TSB says Facebook was involved in 65% of its customers’ purchase fraud cases so far in 2026. Never pay a deposit or the full price by bank transfer to a seller you don’t know, and pay through a checkout that protects you where you can.
Why do scammers ask for gift cards?
Because gift cards are easy to buy, hard to trace and quickly spent, so the money is hard to get back. If anyone asks you to pay with gift cards or to send the codes, check with them another way first, such as a call to a number you already have.
Are Christmas parcel texts real?
Some are. A fake one copies a courier and asks you to tap a link to pay a fee or confirm your address. Check the delivery in the shop’s or courier’s own app or website instead, and paste the text into Peekray to see where its link really goes.
Can Peekray tell me if a seller is honest?
No. Peekray checks links: where a link really goes, whether it’s on public phishing and malware lists, whether the address pretends to be a big name, and how new the site is. It can’t check a person, so never pay someone you don’t know by bank transfer.
Sources
Where this advice comes from
- Lloyds Bank: Lloyds reveals top five purchase scams in 2025 (December 2025)
- TSB: A third of Brits have fallen foul to purchase fraud (November 2026)
- Santander: All ‘AI’ want for Christmas (November 2025)
- National Cyber Security Centre: Bargain hunters urged to stay alert to cyber scams (November 2025)
- Which?: How scammers use gift cards in their schemes (September 2025)
- Citizens Advice: Getting your money back if you paid by card or PayPal
- Bank of England: Scams, impersonation and fake videos (dialling 159)
- City of London Police: Report Fraud replaces Action Fraud (December 2025)
How it’s checked
How we check these guides
The advice here is checked against the sources above, and the scam messages in the examples are made up. Guides are drafted and fact-checked with the help of AI, claim by claim against those sources, before they’re published. This guide is by Avinash Jetwani, who makes Peekray. Spotted a mistake? Email hello@peekray.com.
Guides
More help
Is this email a scam? Check it before you click
Refunds, failed payments and invoices: how to spot a scam email and check its links before you click.
Read the guide · 6 min
How to check a QR code before you open it
Fake QR codes on parking machines, parcels and emails: how to see where a code goes before you open it.
Read the guide · 3 min
See where a short link really goes
Paste a bit.ly or other short link to see where it lands, without opening it.
Read the guide · 2 min
Clicked a scam link? What to do now
Step-by-step help for whatever happened after the click, and how to report it in the UK and US.
Read the guide · 4 min
How to check if a link is safe before you click
Five quick checks to spot a scam link, and what to do if you already clicked.
Read the guide · 3 min
All 23 guides
Every guide in one place, from checking a link to what to do if you already clicked.
See them all